Pair creators.
Run campaigns.
Ship the brief.

Bright Floppy runs creator campaigns the way they should run: the right voices, a clean brief, approvals that actually happen, and a report at the end. No chase, no black box.

The Bright Floppy mascot, a waving floppy disk

What we actually do differently.

The fit
We screen creators on category, cadence, and tone, not follower count. A 12k micro creator whose audience buys beats a 1M account whose audience scrolls past. If the brand is a mismatch, you never hear about it.
The process
Outreach, brief, drafts, two rounds of feedback, one approval, a report. Every step has an owner and a deadline. Nobody chases status updates, on either side of the campaign.
The talent
Creators are partners, not deliverables. Paid properly, briefed cleanly, credited by name. That is how you keep good voices on the roster, and it is how the work stays good.

One screen, every campaign.

The dashboard

See the whole campaign without asking anyone.

Every creator, every deliverable, every approval, every payment. Live status, so nobody has to chase a Slack message to find out where things stand.

How a campaign moves.

Four phases, each with a visible owner. You always know where everything stands.

Day 0–2

Brief

An hour with your team: goals, guardrails, audiences, channels, budget. One document, signed off by everyone who has an opinion.

Day 3–7

Pair

A shortlist of creators profiled against your brief, with pitch, price, channels, and contract status. You pick what fits.

Day 8–21

Produce

Brief goes out, drafts come back, two rounds of feedback, one approval. Creators stay in voice, you stay in control.

Day 22+

Report

Performance, sentiment, and a clean handoff. We tell you what worked, what to repeat, and what to drop.

Got a campaign in mind?